Build a smarter
commercial system
around your
business.
Phillips Commercial Intelligence designs intelligence and automation systems that help growing companies find opportunities, improve sales, understand customers, strengthen growth and make better decisions.
Bring related evidence together to explain a useful pattern.
Human-reviewed. No obligation to commission a system. We may recommend improving something you already use, or doing nothing yet.
START SMALL. CONNECT MORE LATER.Most businesses do not lack information.
The useful signals are scattered. Across people, platforms, departments and the market around you.
Moves information and approved work.
Helps decide what that information means.
We start with the business question: what are you trying to understand, improve or decide?
Five systems. One connected approach.
Choose the capability.
Start with the need.
One module, one system or several connected capabilities. A company does not need to buy one giant platform.
Lead & Opportunity Intelligence
Build repeatable lead and opportunity engines that find, research and qualify potential customers, projects and markets from multiple angles.
02Sales & Commercial Development
Make ownership, follow-up and the next useful action clearer across the way your customers actually buy.
03Customer & Growth Intelligence
Connect customer evidence, business expertise and owned performance to improve what you offer, say and do next.
04Management & Decision Intelligence
Bring important changes, exceptions and unanswered questions into a useful management view — with clear ownership of what happens next.
05Intelligence Hub & Assistants
Give the team a private company intelligence interface for approved knowledge, selected systems and useful answers.
Useful on their own.
Stronger when connected.
Accepted shared foundations should not need to be rebuilt or purchased twice.
Lead & Opportunity
Find and research relevant opportunities.
Sales & Commercial
Move commercial activity forward.
Customer & Growth
Learn from customers, market and performance.
Management & Decision
Turn evidence into priorities and actions.
Intelligence Hub
Make selected intelligence usable by the team.
Different industries.
Different signals.
The same intelligence principles can serve suitable B2B, B2C, B2B2C and mixed businesses. The sources and commercial questions change.
Where is our product a credible fit?
An evidence-linked opportunity for technical sales to review.
Illustrative workflow, not a client resultContent Intelligence & Distribution Engine
Record once.
Build a repeatable content pipeline.
Turn useful business expertise into content shaped by your customers, approved claims, brand voice, search priorities and channel rules.
One expert recording.
Many useful angles.
Footage, interviews, demos, FAQs or approved company knowledge.
SEO article
Short-form ideas
Social posts
Graphics / carousels
FAQs & future topics
A possible mix, not a guaranteed output. Source quality, scope and review determine what is useful.
Content Intelligence is an optional route within Customer & Growth. Customer Intelligence can stand alone when content is not the need.
Explore Customer & GrowthAutomation can run the process.
Intelligence helps you learn from it.
Your business already produces signals. We turn the useful ones into intelligence: what worked, what changed, and what should you test next?
Intelligence
Layer
Patterns. Changes.
Questions worth asking.
Your technical explainer outperformed your usual content.
Build a follow-up around the same customer problem.
Public competitor evidence only. No access to competitors’ private performance or analytics. Recommendations do not automatically rewrite your systems.
Intelligence Hub & Assistants
Log in to your company’s
Intelligence Hub.
A private company intelligence interface. Source-linked answers, role-based permissions and a clear path from a question to a reviewed next action.
Good morning.
Here is what needs attention.
Ask Intelligence
Example questionsAn onboarding question is recurring across support and reviews. Review the guidance before increasing acquisition.
Illustrative interface with synthetic examples. Not a production screenshot or a live assistant. Capabilities and access are agreed per client.
Start read-only where appropriate. Add approved actions, internal assistants or a public product assistant only within an agreed scope.
Explore the Intelligence HubStart smaller.
Connect more later.
PCI does the preparation. You confirm what matters. We ask for the access and decisions needed for the agreed system.
- 01
Free assessment
Understand the business before recommending technology.
- 02
Human review
Review the strengths, problems, evidence and important unknowns.
- 03
Scope the first improvement
Agree outcomes, data, boundaries, ownership and acceptance criteria.
- 04
Build + test
Connect what is needed. Test before relying on it.
- 05
Use + learn + expand
Keep the useful foundation. Add more where it earns its place.
Your system should not stop improving after launch.
Optional Care & Improvement supports maintenance, monitoring, recovery and eligible improvements to the reusable modules you already use.
Versioned, tested and controlled. Substantial new scope is quoted separately.
Explore Care & ImprovementA system we’re
building now.
We are working with an engineering SME to build a commercial intelligence system around its products, market knowledge and existing sales relationships.
The wider design connects different ways of finding potential customers and opportunities: similar-company research, technical applications, competitor evidence, projects, relationships and supply chains.
The aim is to preserve the evidence behind each opportunity and help the team decide what deserves a conversation and what should happen next.
Developed and tested in stages. This is not a claim of completed production deployment or commercial results.
Explore illustrative architecturesBuilt with controls,
not just automation.
Evidence before assertion
Preserve the source behind a finding, and make important unknowns visible.
Human decisions stay human
Keep material commercial decisions with the people responsible for them.
Start read-only where sensible
Increase action authority only after the workflow has been tested and accepted.
Use existing tools when they are good enough
Improve a working process before introducing unnecessary software.
One problem before one platform
Start with the smallest worthwhile improvement. Connect more only when useful.
Reuse technology. Keep client information separate.
Shared core capability, separate client data, configuration and permissions.
A useful place to start
Not sure what you
actually need?
Start with a free Commercial Systems Assessment. A human-reviewed view of what matters, what could help, and what can wait.
No obligation to commission a system. We may recommend improving something you already use, or doing nothing yet.
A few useful answers.
All frequently asked questionsWhat does Phillips Commercial Intelligence actually build?
We design intelligence and automation systems around how a business works: finding opportunities, supporting sales, understanding customers and growth, improving management decisions, and making approved company knowledge easier to use. The scope can be one module or several connected systems.
Is PCI only for B2B businesses?
No. PCI may work with B2B, B2C, B2B2C and mixed-model businesses. The signals and customer journey should fit the business rather than assume every company sells through quotes or a traditional sales team.
Do I need all five systems?
No. They are connected options, not a compulsory platform bundle. One module may be enough, and a new system may not be justified at all.
Does the assessment automatically decide what we should buy?
No. Josh manually reviews the assessment before a personalised PDF is delivered. It can recommend an existing-tool improvement, no new system, one module, connected systems or further discussion. There is no automatic purchase decision or obligation to commission a build.
Do you guarantee leads, revenue or rankings?
No. Qualification means assessed against agreed criteria, not guaranteed buying intent, contact permission or a sale. Commercial outcomes and search rankings depend on factors a system cannot control.